World Employer Branding Day
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12 OCTOBER 2022

Pre-event
Workshops

World Employer Branding Day
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13 OCTOBER 2022

World Employer
Branding Day Summit
 
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WORLD EMPLOYER BRANDING DAY SUMMIT

Thursday 13 October 2022
9.00am-5.30pm

Estufa Fria
Parque Eduardo VII, 1070-051 Lisbon

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9.00am

WELCOME

MC MARNICK VANDEBROEK

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9.15am-9.35am

"Developing a global Employer Brand strategy that’s relevant & impactful around the world"

 

Louise Nass, Global Head of Employer Branding

Unilever

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9.40am-10.00am

"Key global trends and leading practices from the world's Top Employers"

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Massimo Begelle, Regional Manager Italy & Spain
Top Employers Institute

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10.10am-10.30am

"The impact of the future of work on employee experience"

 

Marlene de Koning

Director Employee Experience, Microsoft

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10.40am-11.00am

"The Future of (Employer Brand/ Employee) Storytelling"

 

Lauryn Sargent
Co-Founder and Partner

Stories Incorporated

11.00am-11.30am

MORNING BREAK

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11.30am-11.45am

"THINK if we have to RE-THINK, because what brought us HERE will not take us THERE."

 

Svante Randlert

Founder

Wisory

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11.45am-12.05pm

"Brand-led transformation - Are you good enough?"

 

  • Emma Tolhurst, Executive Director Brand-led Employee Experience, Landor & Fitch

  • Kate DiChristopher-Yuen, Executive Director, Culture & Employee Experience, Americas, Landor & Fitch

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12.05pm-12.25pm

"The strategic roadmap to building a global Employer Brand in an increasingly complex market"

 

Robin Dagostino
Branding & Marketing Director

Boston Consulting Group (BCG)

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12.25pm-12.45pm

"Barclays: Delivering an authentic & agile Employer Brand using technology, data and insight"

 

  • Steven Ehrlich, SVP, Global Client Development, Radancy

  • Colette Murad, Global Head of Employer Brand & Marketing, Barclays

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12.45pm-1.05pm

"Insights into how the world's top companies promote their employer brand on social"

 

Cameron Brain
CEO & Co-Founder

EveryoneSocial

1.10pm-2.15pm

LUNCH BREAK

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2.15pm-2.35pm

"Building Rome in a day

(‘How we built & launched Vodafone's new global Employer Brand in 6 months)"

 

  • Dawn Hollingworth, Global Head of Employer Branding & Talent Attraction, Vodafone

  • Jennie Carter, Creative Campaign Strategist, Vodafone

  • Introduced by Dave Thompson, Managing Director, Papirfly UK

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2.35pm-2.55pm

"People & Culture at the heart of employer branding"

 

  • Zohar Tadmor Eilat, Global VP Human Resources, CyberArk 

  • Sharon Israel, Founder and CEO, Xtra Mile

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3.00pm-3.20pm

"How can we bridge

Employer Brand and EVP challenges in an era of disruption?"

 

Matt Gilbert

Chief Creative Officer & Director, Employer Brand Practice

Bayard

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3.25pm-3.45pm

"How to stand out in a competitive marketplace with a differentiating Employer Brand"

 

  • Ally Brown, Brand Manager for Employer Brand & Recruiting, VCA 

  • Julie Randall, Head of Strategy, Ph.Creative

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4.20pm-4.40pm

"The Power of all: How to unlock your global team to build a strong Employer Brand on a global scale"

 

Kirsten Bethmann

Global Employer Reputation Lead

Mars

3.45pm-4.20pm

AFTERNOON BREAK

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4.40pm-5.00pm

"Managing engagement and performance in a hybrid world"

 

  • Andreia Rangel, Director of People, Purpose & Culture, Deloitte

  • Joana Pais Afonso, Culture and People Experience Manager, Deloitte

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5.00pm-5.30pm

"Defining the right Scope, Structure & Strategy for your employer brand ecosystem"

 

Brett Minchington

Founder

Employer Branding College

ANNOUNCEMENT OF THE

2022 EMPLOYER BRAND LEADER OF THE YEAR AWARDS

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13 OCTOBER 2022
7.00PM-10.00PM

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WORLD EMPLOYER BRANDING DAY COCKTAIL PARTY

 

Always a highlight of World Employer Branding Day, it's a great time to reunite and come together to celebrate in style at our 6th birthday cocktail evening.

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Spend a memorable evening with your employer branding friends from around the world after an amazing day learning from the industry's best.

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14 OCTOBER 2022
10.00AM-12 NOON

LISBON DISCOVERY TOUR

 

If you still have enough energy left, we invite you to explore this beautiful city with your employer branding friends from around the world as you visit many of Lisbon's most iconic sites with local guides on a walking tour.

Lisbon Tram
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14 OCTOBER 2022
12 NOON-2.00PM

FAREWELL LUNCH

 

The lunch is optional and can be purchased separately when registering your WEBD2022 ticket.

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Join us for the WEBD2022 Farewell Lunch and enjoy a nice lunch with industry friends at one of Lisbon's restaurants with a view, before you travel home or onto your next destination!