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  • Andrea Fielding

World Employer Branding Day 2018

We are excited to announced Prague as the host city for World Employer Branding Day 2018 which will be held from 25-27 April 2018.

World Employer Branding Day founder Brett Minchington said, "Following an extensive review of potential cities, Prague was the standout choice on a number of variables which we consider most important in choosing a host city. There are so many great cities around the world and Prague provides us with an ideal environment to welcome leaders from around the world for 3 days of learning, networking and cultural experiences."

The event will be held at one of Prague's most famous venues. The Neo-Renaissance, National House of Vinohrady was built in 1894. Together with Vinohrady Theatre and St. Ludmila Church it is one of the dominant buildings on Namesti Miru, a square in the centre of Prague. The venue has multiple rooms with it's main hall the beautiful, Mayakovsky Hall.

The format for the International Event which attracted nearly 400 leaders from 40 countries in Budapest in April this year has evolved so leaders will now be able to attend a day of workshops on 25 April, prior to the main event, the International Employer Branding Day Summit on 26 April. Leaders will then come together following the Summit for a cocktail evening party at one of Prague's most iconic vantage points!

Minchington also announced World Employer Branding Day 2018 will include more opportunities for leaders to share and discuss challenges in their local markets with colleagues from other countries. Round table discussions, interactive sessions and Q&A's, along with keynote addresses and agency and client case study presentations will form part of the agenda for the 2018 event.

"We are planning a 3 day agenda which will caterer to a wide range of interests and maximise the opportunities for leaders to interact with one another to enhance learning outcomes," Minchington added.

Aradhna Maingi from airtel, India who was announced as the 2017 Employer Brand Leader of the Year at this year’s event said, "World Employer Branding Day is an outstanding platform to connect with leaders from companies and cultures all over the world. I was immensely inspired by the new learnings, amazing conversations with employer brand practitioners and the many new connections I made in Budapest this year. I highly recommend it!

41 country partners supported the 2017 event and based on the current level of interest we expect to welcome many new country partners in 2018. Larissa Hällefors, Head of Employer Branding at Swedish country partner, KANTAR SIFO said, "It's great to have an employer branding global industry forum where leaders and agencies can come together together each year to learn what's new in the industry and to expand their network. There are so many opportunities to spend quality time with industry colleagues at the event. We have been a Country Partner for both editions of World Employer Branding Day and we have really enjoyed our involvement."

Further announcements about speakers, agenda, etc will be made in the coming months. Registrations open 1 August 2018.


To be the first to hear about updates please click here>

Country Partners

To become a country partner please click here>

Venue Tour

For a virtual tour of the National House of Vinohrady please click here>

Checkout the highlights from World Employer Branding Day 2017 below

Media Contact

Andrea Fielding

Employer Brand International

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