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World Employer Branding Day
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12 OCTOBER 2022

Pre-event
Workshops

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13 OCTOBER 2022

World Employer
Branding Day Summit
summit

WORLD EMPLOYER BRANDING DAY SUMMIT

Thursday 13 October 2022
9.00am-5.30pm

Lisbon, Portugal

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2022 Summit Agenda Below

9.00am

WELCOME

MC MARNICK VANDEBROEK

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9.15am-9.35am

"Developing a global Employer Brand strategy that’s relevant & impactful around the world"

 

Louise Nass, Global Head of Employer Branding

Unilever

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9.40am-10.00am

"Key global trends and leading practices from the world's Top Employers"

Massimo Begelle, Regional Manager Italy & Spain
Top Employers Institute

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10.10am-10.30am

"The impact of the future of work on employee experience"

 

Marlene de Koning

Director Employee Experience, Microsoft

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10.40am-11.00am

"The Future of (Employer Brand/ Employee) Storytelling"

 

Lauryn Sargent
Co-Founder and Partner

Stories Incorporated

11.00am-11.30am

MORNING BREAK

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11.30am-11.45am

"THINK if we have to RE-THINK, because what brought us HERE will not take us THERE."

 

Svante Randlert

Founder

Wisory

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11.45am-12.05pm

"Brand-led transformation - Are you good enough?"

 

  • Emma Tolhurst, Executive Director Brand-led Employee Experience, Landor & Fitch

  • Kate DiChristopher-Yuen, Executive Director, Culture & Employee Experience, Americas, Landor & Fitch

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12.05pm-12.25pm

"The strategic roadmap to building a global Employer Brand in an increasingly complex market"

 

Robin Dagostino
Branding & Marketing Director

Boston Consulting Group (BCG)

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12.25pm-12.45pm

"Barclays: Delivering an authentic & agile Employer Brand using technology, data and insight"

 

  • Steven Ehrlich, SVP, Global Client Development, Radancy

  • Colette Murad, Global Head of Employer Brand & Marketing, Barclays

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12.45pm-1.05pm

"Insights into how the world's top companies promote their employer brand on social"

 

Cameron Brain
CEO & Co-Founder

EveryoneSocial

1.10pm-2.15pm

LUNCH BREAK

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2.15pm-2.35pm

"Building Rome in a day

(‘How we built & launched Vodafone's new global Employer Brand in 6 months)"

 

  • Dawn Hollingworth, Global Head of Employer Branding & Talent Attraction, Vodafone

  • Jennie Carter, Creative Campaign Strategist, Vodafone

  • Introduced by Dave Thompson, Managing Director, Papirfly UK

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2.35pm-2.55pm

"People & Culture at the heart of employer branding"

 

  • Zohar Tadmor Eilat, Global VP Human Resources, CyberArk 

  • Sharon Israel, Founder and CEO, Xtra Mile

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3.00pm-3.20pm

"How can we bridge

Employer Brand and EVP challenges in an era of disruption?"

 

Matt Gilbert

Chief Creative Officer & Director, Employer Brand Practice

Bayard

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3.25pm-3.45pm

"How to stand out in a competitive marketplace with a differentiating Employer Brand"

 

  • Ally Brown, Brand Manager for Employer Brand & Recruiting, VCA 

  • Julie Randall, Head of Strategy, Ph.Creative

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4.20pm-4.40pm

"The Power of all: How to unlock your global team to build a strong Employer Brand on a global scale"

 

Kirsten Bethmann

Global Employer Reputation Lead

Mars

3.45pm-4.20pm

AFTERNOON BREAK

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4.40pm-5.00pm

"Managing engagement and performance in a hybrid world"

 

  • Andreia Rangel, Director of People, Purpose & Culture, Deloitte

  • Joana Pais Afonso, Culture and People Experience Manager, Deloitte

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5.00pm-5.30pm

"Defining the right Scope, Structure & Strategy for your employer brand ecosystem"

 

Brett Minchington

Founder

Employer Branding College

ANNOUNCEMENT OF THE

2022 EMPLOYER BRAND LEADER OF THE YEAR AWARDS

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