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  • Andrea Fielding

Employer Brand Leaders of the Year 2018 announced

Employer Brand Leader of the Year 2018 (EMERGING LEADER), Johan Driessens, accepting his award from Paul Greenaway, CEO of HainesAttract.

The Employer Brand Leaders of the Year for 2018 were announced at a ceremony in Prague on 26 April at the International Employer Branding Summit, part of World Employer Branding Day 2018, an employer branding global industry gathering of around 450 leaders from more than 40 countries.

The Global Leader award was taken out by Leslie Taylor who is the Head of Corporate and Employer Branding at The Warehouse Group in New Zealand and a pioneer of employer brand leadership in her home country and abroad.

"Leslie is a role model to leaders around the world with her passion, experience and ability to engage and empower those around her, said Larissa Hällefors from KANTAR TNS, sponsors of the award for the second consecutive year.

The Emerging Leader award was won by Johan Driessens (Belgium), CEO (Chief Enthusiasm Officer) and founder at Branded.Careers. Johan also captured the hearts and minds of delegates with his presentation at the Summit, "The Ninth Element of Employer Branding: 'FUN'!"

World Employer Branding Day founder, Brett Minchington said, “Johan is an employer brand leader on a fast rise. He brings new energy, vision and creativity to employer branding which is inspiring leaders not only in his home country, Belgium, but leaders around the world.

Paul Greenaway, CEO at "HainesAttract," the emerging leader award sponsor added, "The quality of the talent coming through the industry is exceptional and Johan brings a fresh perspective that will inspire leaders at all levels to adopt a strategic approach to employer branding.

In a video played at the ceremony, Leslie thanked her family and the Warehouse Group leadership team for their support over the years to lead employer branding at the Group and their support in empowering her to contribute to the development of the employer branding community in New Zealand.

The 2019 awards will open when the host city for World Employer Branding Day 2019 is announced in the coming months.

Employer Brand Leader of the Year 2018 (GLOBAL LEADER), Leslie Taylor on video from Auckland, NZ accepting her award from Larissa Hällefors, Head of the Employer Branding practice at KANTAR TNS.

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