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INDUSTRY VOICES

  • Andrea Fielding

Bridging employer brand challenges in an era of disruption



Brett Minchington, Founder, World Employer Branding Day interviewed Matt Gilbert, EVP and Employer Brand Executive at Bayard, in advance of his keynote presentation at World Employer Branding Day 12-14 October in Lisbon.


In the Q&A interview, Matt shares his views on how can we bridge employer brand and EVP challenges in an era of disruption.


Matt also discusses the EXV Model that Bayard has developed to measure the ways candidates (and employees) compare their experiences over a holistic journey, including their employment value experience right now.


Edited video highlights of this engaging discussion including a preview of Matt's presentation for World Employer Branding Day 2022 can be viewed in the video below: