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  • Andrea Fielding

Co-creating employer branding solutions for Terre des Hommes

Updated: Mar 3, 2020

There are few opportunities in a workshop where 150+ leaders in employer branding from around the world come together in the one place at the same time. Employer brand strategists, Inge Beckers and Laura Baselaar will use this collective employer branding brain power to provide employer branding solutions for a good cause with our chosen charity, Terre des Hommes (Netherlands). Terre des Hommes Netherlands prevents child exploitation, removes children from exploitative situations and ensures these children can develop themselves in a safe environment.

In this fast paced session with your peers, you will discuss and provide solutions for Terre des Hommes, and their most challenging issues including:

  • Building employer brand ambassadorship to support advocacy

  • Personalizing a distinctive employment experience from pre-hire to retire

  • Activating the employer brand and EVP across multiple markets whilst ensuring strong consistency and governance.

Your ideas and insights will be shared with Terre des Hommes to take forward and connect into their employer brand strategy with a vision to build a world class employer brand. Along with best practice examples of how to achieve employer branding goals and KPI's, you will also receive a copy of the workshop outcomes which can be adapted for your own strategy.

For full details about the workshop please click here>

We are looking forward to meeting you!

  • Inge Beckers, Consultant HR Communications & Brand Manager (Freelance)

  • Laura Baselaar, Co-founder / strategic consultant Employer Branding & Recruitment, Recruitment Builders


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