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  • Andrea Fielding

Papirfly announced as Global Community Partner for World Employer Branding Day 2022

World Employer Branding Day founder, Brett Minchington, has announced Papirfly as the Lead Global Partner for the annual event, celebrating its 6th edition in the beautiful city of Lisbon from 12-14 October 2022.

Mr Minchington said, “Papirfly has been an active International partner of the event since its inception in 2016 and we’re excited to now welcome their team as the Global Community Partner in 2022. Papirfly’s leadership team is fully committed to the long term development of the employer branding global industry which makes them the ideal lead Partner for the 2022 event as we return to an in-person gathering of the industry.

Many of the industry's leading companies who presented or attended as part of a delegation of 785 leaders from 48 countries at the previous in-person event are clients of Papirfly. This strongly aligns with a key objective of the event to advance an industry through the power of industry collaboration by bringing together the world’s best employer brands and the Partners they collaborate with,” Minchington added.

“Papirfly’s industry leading, Brand Activation Management (BAM) platform is a total, all-inclusive approach to protecting, preserving and propelling a brand to achieve its full potential. BAM enables teams to centralise content production and bring it in-house, with no need for specialist expertise or any sacrifice in quality. An infinite number of assets can be seamlessly created, stored and shared to educate teams around the globe, allowing them to spend more time building relationships and enhancing the candidate and employee experience - a key focus of the 2022 event,” Minchington said.

Phil Owers, CEO at Papirfly said, “We are thrilled to be the Global Community Partner for the industry’s leading conference and we look forward to returning to an in-person event in Lisbon, along with many of our clients from around the world. The enthusiasm and expertise of the delegation who attend World Employer Branding Day is truly unique.”

Many of the world's top employer brand agencies and companies will share best practice case studies and insights with more than 600 leaders from 45 countries expected at World Employer Branding Day 2022. Since the event launch in 2016, leaders have been inspired by learning and networking with many of the world’s top employer brands including Google, Salesforce, Amazon Web Services, Unilever, adidas, DHL, Facebook, Volvo Cars, Heineken and SAP who have presented at the event.

For full details about the 6th edition of World Employer Branding Day please visit

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